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A Handbook for Sensory and Consumer-Driven New Product Development

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"A Handbook for Sensory and Consumer Driven New Product Development" delves into both traditional and innovative sensory methods for optimizing food and beverage products. It covers sensory analysis, instrumental methods, and multivariate data analysis, providing valuable insights for researchers and entrepreneurs in product development. Case studies illustrate successful applications across various food categories.

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A Handbook for Sensory and Consumer-Driven New Product Development, Maurice O'Sullivan

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