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Butterworth-Heinemann's CIM Coursebooks are essential resources for CIM professional marketing qualifications, endorsed by The Chartered Institute of Marketing. They feature structured content, case studies, study tips, and activities to enhance understanding. Extensive online materials support students and tutors, providing flexibility and accessibility for effective learning.
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CIM Coursebook, Francis Nicholson
- Idioma
- Publicado en
- 2009
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