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The Audience in Everyday Life

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The Audience in Everyday Life argues that a media audience cannot be studied in front of the television alone--their interaction with media does not simply end when the set is turned off. Instead, we must study the daily lives of audiences to find the undercurrents of media influence in everyday life. Bird provides a host of useful tools and methods for scholars and students interested in the ways media is consumed in everyday life.

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The Audience in Everyday Life, S. Elizabeth Bird

Idioma
Publicado en
2003
Encuadernación
(Tapa blanda),
Estado del libro
Bueno
Precio
6,09 €

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Título
The Audience in Everyday Life
Idioma
Inglés
Editorial
Routledge
Publicado en
2003
Formato
Tapa blanda
Páginas
222
ISBN10
0415942586
ISBN13
9780415942584
Serie
Descripción
The Audience in Everyday Life argues that a media audience cannot be studied in front of the television alone--their interaction with media does not simply end when the set is turned off. Instead, we must study the daily lives of audiences to find the undercurrents of media influence in everyday life. Bird provides a host of useful tools and methods for scholars and students interested in the ways media is consumed in everyday life.