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Parámetros
- 284 páginas
- 10 horas de lectura
Más información sobre el libro
In the fast-paced world of international business, competitive intelligence is necessary for the daily survival of small firms and national economies alike. In Competitive Intelligence and Senior Management, veteran consultant Joseph H. A. M. Rodenberg argues that business leaders should devote more of their time and attention to seeking out and interpreting information about competitors. This instructive volume offers tools that will help senior managers to increase their firms' competitiveness, carry out successful mergers and acquisitions, and avoid surprise attacks from corporate raiders and private equity firms.
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Competitive Intelligence and Senior Management, Josèph H.A.M. Rodenberg
- Idioma
- Publicado en
- 2007
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- Título
- Competitive Intelligence and Senior Management
- Idioma
- Inglés
- Autores
- Josèph H.A.M. Rodenberg
- Editorial
- Eburon Uitgeverij B.V.
- Publicado en
- 2007
- Formato
- Tapa dura
- Páginas
- 284
- ISBN10
- 9059721926
- ISBN13
- 9789059721920
- Serie
- Etiquetas
- No ficción, Ciencias sociales, Comercio, Negocios & Gestión, Temas psicológicos, Psicología
- Descripción
- In the fast-paced world of international business, competitive intelligence is necessary for the daily survival of small firms and national economies alike. In Competitive Intelligence and Senior Management, veteran consultant Joseph H. A. M. Rodenberg argues that business leaders should devote more of their time and attention to seeking out and interpreting information about competitors. This instructive volume offers tools that will help senior managers to increase their firms' competitiveness, carry out successful mergers and acquisitions, and avoid surprise attacks from corporate raiders and private equity firms.