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This text focuses on key macro and micro issues in international business and is designed to satisfy the demands for a first course in international business at either the undergraduate or graduate levels. Well developed case studies examine actual multinational companies and illustrate important concepts. Each chapter contains an introduction and summary to provide students with a thorough perspective.
Compra de libros
International business : theory and practice, Dara Khambata, Riad Ajami
- Idioma
- Publicado en
- 1992
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- 2,77 €
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- Título
- International business : theory and practice
- Idioma
- Inglés
- Autores
- Dara Khambata, Riad Ajami
- Publicado en
- 1992
- Formato
- Tapa dura
- Páginas
- 707
- ISBN10
- 0023635312
- ISBN13
- 9780023635311
- Serie
- Etiquetas
- No ficción, Comercio, Negocios & Gestión
- Descripción
- This text focuses on key macro and micro issues in international business and is designed to satisfy the demands for a first course in international business at either the undergraduate or graduate levels. Well developed case studies examine actual multinational companies and illustrate important concepts. Each chapter contains an introduction and summary to provide students with a thorough perspective.