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Key Account Management is central to any company's sales and marketing strategy. On average, 20% of customers create almost 80% of overall revenue. This book is a guide to winning and maintaining profitable and trusted relationships with key customers.
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Key account management in a week, Grant Stewart
- Idioma
- Publicado en
- 2003
- product-detail.submit-box.info.binding
- (Tapa blanda)
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- Título
- Key account management in a week
- Idioma
- Inglés
- Autores
- Grant Stewart
- Editorial
- Hodder & Stoughton
- Publicado en
- 2003
- Formato
- Tapa blanda
- Páginas
- 96
- ISBN10
- 0340857943
- ISBN13
- 9780340857946
- Serie
- Etiquetas
- No ficción, Comercio, Negocios & Gestión
- Descripción
- Key Account Management is central to any company's sales and marketing strategy. On average, 20% of customers create almost 80% of overall revenue. This book is a guide to winning and maintaining profitable and trusted relationships with key customers.