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Parámetros
- 464 páginas
- 17 horas de lectura
Más información sobre el libro
A Dictionary of Marketing is an accessible, practical, and internationally-focused A-Z guide to all areas of marketing. Covering traditional techniques and theories, as well as the latest terms and concepts in web, digital and social marketing, this is the ideal reference for students and practitioners of marketing worldwide.
Compra de libros
A Dictionary of Marketing, Charles Doyle
- Idioma
- Publicado en
- 2016
- product-detail.submit-box.info.binding
- (Tapa blanda),
- Estado del libro
- Bueno
- Precio
- 2,49 €
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- Título
- A Dictionary of Marketing
- Idioma
- Inglés
- Autores
- Charles Doyle
- Editorial
- Oxford Quick Reference
- Publicado en
- 2016
- Formato
- Tapa blanda
- Páginas
- 464
- ISBN10
- 0198736428
- ISBN13
- 9780198736424
- Serie
- Etiquetas
- No ficción, Comercio, Negocios & Gestión, Marketing & Ventas, Marketing y relaciones públicas
- Descripción
- A Dictionary of Marketing is an accessible, practical, and internationally-focused A-Z guide to all areas of marketing. Covering traditional techniques and theories, as well as the latest terms and concepts in web, digital and social marketing, this is the ideal reference for students and practitioners of marketing worldwide.