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With The Market Planning Guide, business owners can develop a comprehensive, ready-to-implement, written marketing plan. Using the same real-life, step-by-step method that has made his The Business Planning Guide so successful, Bangs walks readers through the entire process, from defining the company's goals to utilizing advertising and promotions.
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The Market Planning Guide, David H. Bangs
- Idioma
- Publicado en
- 1989
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