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Corporate Information Strategy and Management

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  • 736 páginas
  • 26 horas de lectura

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Corporate Information Strategy and Management: Text and Cases 7/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader’s experience with IT, though it is presumed that the reader has some course work or work experience in administration and/or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.

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Corporate Information Strategy and Management, Lynda M. Applegate, Robert Daniel Austin, Franklin Warren McFarlan

Idioma
Publicado en
2007
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Título
Corporate Information Strategy and Management
Idioma
Inglés
Publicado en
2007
Formato
Tapa blanda
Páginas
736
ISBN10
0071244190
ISBN13
9780071244190
Serie
Calificación
3,8 de 5
Descripción
Corporate Information Strategy and Management: Text and Cases 7/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader’s experience with IT, though it is presumed that the reader has some course work or work experience in administration and/or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.