Agotado
Parámetros
- 968 páginas
- 34 horas de lectura
Más información sobre el libro
For undergraduate and graduate electronic commerce courses. Explore the many aspects of electronic commerce through a managerial perspective. Electronic Commerce provides a thorough explanation of what EC is, how it's being conducted and managed, and how to assess its major opportunities, limitations, issues, and risks all from a managerial perspective that helps make EC relevant to majors and non-majors alike. The new edition reflects the latest topics that have emerged in the EC field, including social computing and Green IT .
Compra de libros
Electronic Commerce 2010, David A. King, Efraim Turbain, Hyun-Jae Lee, Ting-Peng Liang, Deborrah Turban
- Idioma
- Publicado en
- 2009
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- (Tapa blanda)
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- Título
- Electronic Commerce 2010
- Idioma
- Inglés
- Editorial
- Pearson Education, Limited
- Publicado en
- 2009
- Formato
- Tapa blanda
- Páginas
- 968
- ISBN10
- 0137034652
- ISBN13
- 9780137034659
- Serie
- Etiquetas
- No ficción, Comercio, Negocios & Gestión, Tecnología & Ingeniería, Tecnología, Marketing & Ventas
- Calificación
- 4,85 de 5
- Descripción
- For undergraduate and graduate electronic commerce courses. Explore the many aspects of electronic commerce through a managerial perspective. Electronic Commerce provides a thorough explanation of what EC is, how it's being conducted and managed, and how to assess its major opportunities, limitations, issues, and risks all from a managerial perspective that helps make EC relevant to majors and non-majors alike. The new edition reflects the latest topics that have emerged in the EC field, including social computing and Green IT .