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Dove, Lipton, Knorr, Ben & Jerry's, and SlimFast are a few of the brands that are part of the $66 billion global empire known as Unilever. When the story opens, one of its divisions is in deep trouble- declining volume, eroding margins, critical quality problems- and is close to being sold off. schovat popis
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To the Desert and Back, Philip H. Mirvis, Karen Ayas, George Roth
- Idioma
- Publicado en
- 2003
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- (Tapa blanda)
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- Título
- To the Desert and Back
- Idioma
- Inglés
- Autores
- Philip H. Mirvis, Karen Ayas, George Roth
- Editorial
- John Wiley & Sons Inc
- Publicado en
- 2003
- Formato
- Tapa blanda
- Páginas
- 280
- ISBN10
- 0470626925
- ISBN13
- 9780470626924
- Serie
- Etiquetas
- No ficción, Comercio, Negocios & Gestión
- Calificación
- 2,65 de 5
- Descripción
- Dove, Lipton, Knorr, Ben & Jerry's, and SlimFast are a few of the brands that are part of the $66 billion global empire known as Unilever. When the story opens, one of its divisions is in deep trouble- declining volume, eroding margins, critical quality problems- and is close to being sold off. schovat popis