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It is now years since The Economist ran the first of its eye-catching 'White out of Red' posters. As this book points out, their 'vibrancy and visibility' have now established them as 'part of the urban landscape'. This is the story of this influential advertising campaign.
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Well-written and Red, Alfredo Marcantonio, David Abbott, John O'Driscoll
- Idioma
- Publicado en
- 2006
- product-detail.submit-box.info.binding
- (Tapa dura)
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- Título
- Well-written and Red
- Idioma
- Inglés
- Editorial
- Harriman House Publishing
- Publicado en
- 2006
- Formato
- Tapa dura
- Páginas
- 256
- ISBN10
- 1905641028
- ISBN13
- 9781905641024
- Serie
- Etiquetas
- No ficción, Comercio, Negocios & Gestión
- Calificación
- 4,7 de 5
- Descripción
- It is now years since The Economist ran the first of its eye-catching 'White out of Red' posters. As this book points out, their 'vibrancy and visibility' have now established them as 'part of the urban landscape'. This is the story of this influential advertising campaign.