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Direct marketing and the law : what managers need to know

Más información sobre el libro

The author, a specialist in marketing law for 40 years, provides a complete analysis of basic advertising law and FTC guidelines along with a thorough examination of the most important regulations.

Compra de libros

Direct marketing and the law : what managers need to know, Arthur Winston

Idioma
Publicado en
1993,
Estado del libro
Bueno
Precio
43,99 €

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