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Build Your Community

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A powerful customer community will help you to scale customer support, attract new customers, and gather indispensable feedback and knowledge. But how do you make it happen?Build Your Community fuses proven principles from the world of psychology with user experience and design thinking into a foolproof approach helping you • Start from scratch and attract your first members.• Find and design the perfect platform for your community.• Keep members engaged, sharing expertise, and helping each other.• Create a magnetic community culture – unique from any other online destination.• Position you and your organisation at the center of your field.• Budget for your community with a detailed breakdown of costs and resources required.Richard Millington shares the strategies, principles and tactics he has used to help over 300organisations to build communities over the past decade, including Apple, Facebook and SAP.If you wish to build a united, powerful online community, Build Your Community is your definitive guide.

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Build Your Community, Richard Millington

Idioma
Publicado en
2021
product-detail.submit-box.info.binding
(Tapa blanda),
Estado del libro
Bueno
Precio
9,49 €

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Título
Build Your Community
Idioma
Inglés
Publicado en
2021
Formato
Tapa blanda
ISBN10
1292329998
ISBN13
9781292329994
Serie
Calificación
4,05 de 5
Descripción
A powerful customer community will help you to scale customer support, attract new customers, and gather indispensable feedback and knowledge. But how do you make it happen?Build Your Community fuses proven principles from the world of psychology with user experience and design thinking into a foolproof approach helping you • Start from scratch and attract your first members.• Find and design the perfect platform for your community.• Keep members engaged, sharing expertise, and helping each other.• Create a magnetic community culture – unique from any other online destination.• Position you and your organisation at the center of your field.• Budget for your community with a detailed breakdown of costs and resources required.Richard Millington shares the strategies, principles and tactics he has used to help over 300organisations to build communities over the past decade, including Apple, Facebook and SAP.If you wish to build a united, powerful online community, Build Your Community is your definitive guide.