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A provocative look at modern-day advertising explores how the boundaries between fine art and marketing have disappeared as advertisers use famous works of art to sell their products and artists become famous by transforming advertising into art.
Compra de libros
The Fine Art of Advertising, Barry Hoffman
- Idioma
- Publicado en
- 2002
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- (Tapa dura)
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- Título
- The Fine Art of Advertising
- Idioma
- Inglés
- Autores
- Barry Hoffman
- Publicado en
- 2002
- Formato
- Tapa dura
- Páginas
- 144
- ISBN10
- 1584792221
- ISBN13
- 9781584792222
- Serie
- Etiquetas
- No ficción, Arte / Cultura, Comercio, Negocios & Gestión, Diseño, Marketing & Ventas, Marketing y relaciones públicas
- Calificación
- 3,25 de 5
- Descripción
- A provocative look at modern-day advertising explores how the boundaries between fine art and marketing have disappeared as advertisers use famous works of art to sell their products and artists become famous by transforming advertising into art.