Más información sobre el libro
"In today's fast-moving, e-commerce economy information is power. For years companies have been investing in IT, expecting to develop their ability to exploit the power of information and achieve better business performance. Frequently, a company's investment has been a cost with no clear payback - a competitive necessity rather than a strategic advantage."
Compra de libros
Information Orientation, Donald A. Marchand, William J. Kettinger, John D. Rollins
- Idioma
- Publicado en
- 2001
- product-detail.submit-box.info.binding
- (Tapa dura)
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