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Parámetros
- 1056 páginas
- 37 horas de lectura
Más información sobre el libro
Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 14e presents the most recent research in strategy in a way that students can understand and apply to business cases and problems. Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY includes a case line-up that will spark student interest and generate lively classroom discussions.
Compra de libros
Crafting and executing strategy : the quest for competitive advantage : concepts and cases., John Gamble, A. J. Strickland, Arthur A. Thompson
- Idioma
- Publicado en
- 2005
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- Título
- Crafting and executing strategy : the quest for competitive advantage : concepts and cases.
- Idioma
- Inglés
- Editorial
- McGraw-Hill/Irwin
- Publicado en
- 2005
- Formato
- Tapa dura
- Páginas
- 1056
- ISBN10
- 0071114009
- ISBN13
- 9780071114004
- Serie
- Etiquetas
- No ficción, Libros de texto, Comercio, Negocios & Gestión, Guías y Manuales, Marketing & Ventas, Gestión & Recursos humanos, Liderazgo
- Descripción
- Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 14e presents the most recent research in strategy in a way that students can understand and apply to business cases and problems. Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY includes a case line-up that will spark student interest and generate lively classroom discussions.