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Thompson, Strickland and Gambles’, CRAFTING AND EXECUTING STRATEGY, 17e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. An attractive collection of 20 readings that amplify important topics in managing a company’s strategy-making, strategy-executing process is included in this Text and Readings version to provide students with a taste of the literature of strategic management before tackling cases or simulation projects.
Compra de libros
Crafting & Executing Strategy: Text and Readings, Arthur A. Thompson, III A. J Strickland, John E Gamble
- Idioma
- Publicado en
- 2009
- product-detail.submit-box.info.binding
- (Tapa blanda)
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- Título
- Crafting & Executing Strategy: Text and Readings
- Idioma
- Inglés
- Editorial
- McGraw-Hill/Irwin
- Publicado en
- 2009
- Formato
- Tapa blanda
- ISBN10
- 0077247698
- ISBN13
- 9780077247690
- Serie
- Etiquetas
- No ficción, Libros de texto, Comercio, Negocios & Gestión, Marketing & Ventas, Gestión & Recursos humanos
- Calificación
- 3,8 de 5
- Descripción
- Thompson, Strickland and Gambles’, CRAFTING AND EXECUTING STRATEGY, 17e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. An attractive collection of 20 readings that amplify important topics in managing a company’s strategy-making, strategy-executing process is included in this Text and Readings version to provide students with a taste of the literature of strategic management before tackling cases or simulation projects.