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Strategy is about direction - not directiveness - for all organizations and their units, from the largest company to the smallest school. This is an expose of the past, present and future of strategy. It covers: how strategy has changed, what it is and what it isn't; what strategic models do and what they don't; what leading management thinkers say about strategy; the difference between strategic thinking and strategic planning; case studies of strategies great and small; developing a strategy in tune with the market; and key elements in turning strategy into action.
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Understanding Strategy in a Week, Bob Norton, Walter Irving Jr. Ray
- Idioma
- Publicado en
- 1999
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- Título
- Understanding Strategy in a Week
- Idioma
- Inglés
- Autores
- Bob Norton, Walter Irving Jr. Ray
- Publicado en
- 1999
- Formato
- Tapa blanda
- Páginas
- 95
- ISBN10
- 0340724943
- ISBN13
- 9780340724941
- Serie
- Etiquetas
- No ficción, Hobbies, Ajedrez
- Calificación
- 3 de 5
- Descripción
- Strategy is about direction - not directiveness - for all organizations and their units, from the largest company to the smallest school. This is an expose of the past, present and future of strategy. It covers: how strategy has changed, what it is and what it isn't; what strategic models do and what they don't; what leading management thinkers say about strategy; the difference between strategic thinking and strategic planning; case studies of strategies great and small; developing a strategy in tune with the market; and key elements in turning strategy into action.