Agotado
Parámetros
- 376 páginas
- 14 horas de lectura
Más información sobre el libro
Focusing on the practical aspects of wine marketing, this guide combines theoretical insights with actionable strategies. Each chapter provides invaluable features designed to enhance understanding and application of marketing principles in the wine industry. The book aims to equip readers with the tools necessary to effectively market wine, making it a valuable resource for both beginners and experienced professionals in the field.
Compra de libros
Wine Marketing, Colin Michael Hall, Richard Mitchell
- Idioma
- Publicado en
- 2007
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- Título
- Wine Marketing
- Idioma
- Inglés
- Autores
- Colin Michael Hall, Richard Mitchell
- Editorial
- Taylor & Francis Ltd
- Publicado en
- 2007
- Formato
- Tapa blanda
- Páginas
- 376
- ISBN10
- 0750654201
- ISBN13
- 9780750654203
- Serie
- Etiquetas
- No ficción, Comercio, Negocios & Gestión, Arte culinario & Gastronomía, Economía, Gestión & Recursos humanos, Marketing y relaciones públicas, Vino, Bebidas
- Calificación
- 3,8 de 5
- Descripción
- Focusing on the practical aspects of wine marketing, this guide combines theoretical insights with actionable strategies. Each chapter provides invaluable features designed to enhance understanding and application of marketing principles in the wine industry. The book aims to equip readers with the tools necessary to effectively market wine, making it a valuable resource for both beginners and experienced professionals in the field.