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This is an ideal introduction to the processes and issues of managing technological innovation and the development of new products. It offers students a contemporary view of innovation management that focuses on the links between groups.
Compra de libros
Innovation Management and New Product Development, Paul C. Trottier
- Idioma
- Publicado en
- 2008
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- (Tapa blanda),
- Estado del libro
- Dañado
- Precio
- 3,57 €
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