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Business Concepts

For English Practice - Second Edition

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This book is a business-oriented English text with both an academic and an applied focus. It is intended for intermediate to advanced students of English who have an academic and/or professional interest in business. The primary goal of this text is to provide language practice based on subject-specific readings in such areas as marketing, international business, management, and computer applications. The business concepts included in these readings serve as springboards for activities in text analysis, classification, writing, information transfer, and the contextualization and development of vocabulary.

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Business Concepts, Marianne McDougal Arden, Barbara Tolley Dowling

Idioma
Publicado en
1992
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(Tapa blanda),
Estado del libro
Bueno
Precio
12,49 €

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Título
Business Concepts
Subtítulo
For English Practice - Second Edition
Idioma
Inglés
Editorial
Heinle ELT
Publicado en
1992
Formato
Tapa blanda
Páginas
201
ISBN10
0838440770
ISBN13
9780838440773
Serie
Descripción
This book is a business-oriented English text with both an academic and an applied focus. It is intended for intermediate to advanced students of English who have an academic and/or professional interest in business. The primary goal of this text is to provide language practice based on subject-specific readings in such areas as marketing, international business, management, and computer applications. The business concepts included in these readings serve as springboards for activities in text analysis, classification, writing, information transfer, and the contextualization and development of vocabulary.