Parámetros
- 384 páginas
- 14 horas de lectura
Más información sobre el libro
An all-in-one resource on writing, organizing, and delivering Web contentAfter nearly a decade of experimentation, Web professionals now know that bells and whistles alone do not make a successful Web site. More than anything, strong and seamlessly integrated content attracts customers and keeps them coming back. Coauthored by a new media development expert and an award-winning writer, this book arms professionals with a complete blueprint and a set of best practices for writing, organizing, and delivering Web content. A one-stop resource for Webmasters, content developers, project managers, and editors, it covers all the bases-from key technical considerations to the principles of professional copywriting.Companion Web site includes resource listings and updates.
Compra de libros
Developing Online Content, Irene Hammerich, Claire Harrison
- Idioma
- Publicado en
- 2002
- product-detail.submit-box.info.binding
- (Tapa blanda),
- Estado del libro
- Bueno
- Precio
- 9,99 €
Métodos de pago
Nadie lo ha calificado todavía.
- Título
- Developing Online Content
- Subtítulo
- The Principles of Writing and Editing for the Web
- Idioma
- Inglés
- Autores
- Irene Hammerich, Claire Harrison
- Editorial
- John Wiley & Sons Inc
- Publicado en
- 2002
- Formato
- Tapa blanda
- Páginas
- 384
- ISBN10
- 0471146110
- ISBN13
- 9780471146117
- Serie
- Descripción
- An all-in-one resource on writing, organizing, and delivering Web contentAfter nearly a decade of experimentation, Web professionals now know that bells and whistles alone do not make a successful Web site. More than anything, strong and seamlessly integrated content attracts customers and keeps them coming back. Coauthored by a new media development expert and an award-winning writer, this book arms professionals with a complete blueprint and a set of best practices for writing, organizing, and delivering Web content. A one-stop resource for Webmasters, content developers, project managers, and editors, it covers all the bases-from key technical considerations to the principles of professional copywriting.Companion Web site includes resource listings and updates.