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Newsjacking

Más información sobre el libro

Based on the themes and concepts the authors have devised through their research, this title combines principles and creative strategies with inspiring yet rapidly executed work to show how for advertising to be effective it has to move fast. It features Global brands throughout and includes campaigns for Nestle, Samsung, Adidas, and Heineken.

Compra de libros

Newsjacking, Grant Hunter, Jon Burkhart

Idioma
Publicado en
2013
product-detail.submit-box.info.binding
(Tapa dura),
Estado del libro
Bueno
Precio
7,99 €

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Título
Newsjacking
Idioma
Inglés
Publicado en
2013
Formato
Tapa dura
Páginas
224
ISBN10
0500516723
ISBN13
9780500516720
Serie
Descripción
Based on the themes and concepts the authors have devised through their research, this title combines principles and creative strategies with inspiring yet rapidly executed work to show how for advertising to be effective it has to move fast. It features Global brands throughout and includes campaigns for Nestle, Samsung, Adidas, and Heineken.