Parámetros
- 624 páginas
- 22 horas de lectura
Más información sobre el libro
As economies become increasingly interconnected, international managers encounter significant challenges and unique opportunities. Now in its fifth edition, this text offers a balanced approach to international management, highlighting strategic opportunities on a global scale while addressing the complexities of managing a diverse workforce. The book integrates theory and practice, enabling students to grasp and apply key principles of successful international management. Key topics include understanding the broader context of international business, including trends, legal and political influences, and ethical and cultural dilemmas. It covers essential elements for effective international interaction, such as cross-cultural communication and negotiation skills. The text also emphasizes recognizing and leveraging strategic opportunities in foreign markets, as well as building and leading effective international teams, focusing on motivation and the international perspective in hiring, training, and development. Current examples and practical applications reinforce these principles, providing a solid foundation for students to navigate the global business landscape. Accompanied by a companion website with an instructor's manual, PowerPoint slides, and a test bank, this resource is invaluable for both instructors and students in the field of international management.
Compra de libros
International Management, Paul D. Sweeney, Dean B. McFarlin
- Idioma
- Publicado en
- 2014
- Encuadernación
- (Tapa blanda),
- Estado del libro
- Muy Bueno
- Precio
- 7,49 €
Métodos de pago
Nadie lo ha calificado todavía.
- Título
- International Management
- Subtítulo
- Strategic Opportunities and Cultural Challenges - Fifth Edition
- Idioma
- Inglés
- Autores
- Paul D. Sweeney, Dean B. McFarlin
- Editorial
- Routledge
- Publicado en
- 2014
- Formato
- Tapa blanda
- Páginas
- 624
- ISBN10
- 0415825288
- ISBN13
- 9780415825283
- Serie
- Etiquetas
- No ficción, Libros de texto, Comercio, Negocios & Gestión, Libros de texto universitarios, Gestión & Recursos humanos, Globalización
- Descripción
- As economies become increasingly interconnected, international managers encounter significant challenges and unique opportunities. Now in its fifth edition, this text offers a balanced approach to international management, highlighting strategic opportunities on a global scale while addressing the complexities of managing a diverse workforce. The book integrates theory and practice, enabling students to grasp and apply key principles of successful international management. Key topics include understanding the broader context of international business, including trends, legal and political influences, and ethical and cultural dilemmas. It covers essential elements for effective international interaction, such as cross-cultural communication and negotiation skills. The text also emphasizes recognizing and leveraging strategic opportunities in foreign markets, as well as building and leading effective international teams, focusing on motivation and the international perspective in hiring, training, and development. Current examples and practical applications reinforce these principles, providing a solid foundation for students to navigate the global business landscape. Accompanied by a companion website with an instructor's manual, PowerPoint slides, and a test bank, this resource is invaluable for both instructors and students in the field of international management.


