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The New Business Road Test

what entrepreneurs and investors should do before launching a lean start-up

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Building on lessons learned by studying numerous entrepreneurs, this book details the author's seven domains model for assessing new business ideas. The model is comprised of four market and industry domains and three related to the entrepreneurial team.

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The New Business Road Test, John F. Mullins

Idioma
Publicado en
2017
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Título
The New Business Road Test
Subtítulo
what entrepreneurs and investors should do before launching a lean start-up
Idioma
Inglés
Publicado en
2017
Formato
Tapa blanda
Páginas
360
ISBN10
1292208392
ISBN13
9781292208398
Serie
Descripción
Building on lessons learned by studying numerous entrepreneurs, this book details the author's seven domains model for assessing new business ideas. The model is comprised of four market and industry domains and three related to the entrepreneurial team.