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- 262 páginas
- 10 horas de lectura
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Entrepreneurs and small business owners are urged to avoid the two biggest branding mistakes they can make--first, investing in building their brand in ways that copycat big-name companies, and second, struggling to build a brand sensitive to everyone and anyone, rather than focusing on those who are spending with them. Led by Kennedy, with the sup
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No B.S. Guide to Brand-Building by Direct Response, Dane Kennedy
- Idioma
- Publicado en
- 2014
- Encuadernación
- (Tapa blanda)
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- Título
- No B.S. Guide to Brand-Building by Direct Response
- Subtítulo
- The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It
- Idioma
- Inglés
- Autores
- Dane Kennedy
- Editorial
- Entrepreneur Press
- Publicado en
- 2014
- Formato
- Tapa blanda
- Páginas
- 262
- ISBN10
- 1599185334
- ISBN13
- 9781599185330
- Serie
- Categorías
- Descripción
- Entrepreneurs and small business owners are urged to avoid the two biggest branding mistakes they can make--first, investing in building their brand in ways that copycat big-name companies, and second, struggling to build a brand sensitive to everyone and anyone, rather than focusing on those who are spending with them. Led by Kennedy, with the sup