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The Chocolate Wars

Inside the Secret Worlds of Mars and Hershey

Parámetros

  • 384 páginas
  • 14 horas de lectura

Más información sobre el libro

Forrest Mars was one of the most private and successful entrepreneurs in America. An autocrat, with unconventional management strategies, he built one of the world's most innovative companies - a $10 billion a year empire, shrouded in secrecy. The day after he died of natural causes a Mars spokesperson refused even to admit that the founder had worked for the firm. Milton Hershey was a dreamer who wanted to create not just a company but an industrial paradise. After making an immense fortune his company is now controlled by a charitable trust whose profits fund the wealthiest orphanage in the world.

Compra de libros

The Chocolate Wars, Joël Glenn Brenner

Idioma
Publicado en
2000
Encuadernación
(Tapa blanda),
Estado del libro
Bueno
Precio
6,89 €

Métodos de pago

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Título
The Chocolate Wars
Subtítulo
Inside the Secret Worlds of Mars and Hershey
Idioma
Inglés
Publicado en
2000
Formato
Tapa blanda
Páginas
384
ISBN10
000653239X
ISBN13
9780006532392
Serie
Descripción
Forrest Mars was one of the most private and successful entrepreneurs in America. An autocrat, with unconventional management strategies, he built one of the world's most innovative companies - a $10 billion a year empire, shrouded in secrecy. The day after he died of natural causes a Mars spokesperson refused even to admit that the founder had worked for the firm. Milton Hershey was a dreamer who wanted to create not just a company but an industrial paradise. After making an immense fortune his company is now controlled by a charitable trust whose profits fund the wealthiest orphanage in the world.