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The Dynamics of International Strategy

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Many business decisions are taken in an international context and frequently involve managing across borders. This book will help the user understand the development of international trade; the role of multinationals in international trade and how to structure and develop MNCs (multinational corporations) to meet changes in the international competitive environment.

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The Dynamics of International Strategy, Susan SegalHorn, David O. Faulkner

Idioma
Publicado en
1999
Encuadernación
(Tapa blanda)
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Título
The Dynamics of International Strategy
Idioma
Inglés
Publicado en
1999
Formato
Tapa blanda
Páginas
304
ISBN10
1861520158
ISBN13
9781861520159
Serie
Descripción
Many business decisions are taken in an international context and frequently involve managing across borders. This book will help the user understand the development of international trade; the role of multinationals in international trade and how to structure and develop MNCs (multinational corporations) to meet changes in the international competitive environment.