The book explores the evolution of television from the classic era of the 1950s and 1960s, when families shared a communal viewing experience, to the current landscape of abundant programming options. It examines how the intimate, shared nature of early television has transformed, prompting questions about its relevance and the impact of modern viewing habits on culture and society.
Paddy Scannell Libros
Paddy Scannell es profesor emérito del departamento de estudios de comunicación de la Universidad de Michigan. Su trabajo se centra en el análisis de los medios de comunicación y los estudios culturales. Examina cómo los medios dan forma a nuestra percepción del mundo y cómo se crean y comparten los significados culturales. Su investigación contribuye a una comprensión más profunda de la relación entre los medios, la sociedad y la cultura.


Medien - Kultur - Kommunikation: Medien und Kommunikation
- 361 páginas
- 13 horas de lectura
Media and Communication traces the historical development of media and communication studies in the 20th century. Paddy Scannell explores how the field formed and developed in both North America and in Europe, expertly introducing and explaining a host of essential media thinkers, ideas and concepts along the way. Including a new chapter on media events, this second edition of a classic text provides a comprehensive yet personal - and always accessible - analysis of media and communication theory and history. It is an invaluable resource for students across media and communication studies, cultural studies, and sociology.