Geoffrey G. Jones es un autor nacido en Gran Bretaña y un experto líder en historia de los negocios. Su trabajo profundiza en los intrincados temas de los negocios internacionales y su evolución histórica, examinando la interacción de las estrategias empresariales y sus impactos históricos. La experiencia y el enfoque analítico de Jones ofrecen a los lectores una profunda perspectiva sobre el desarrollo del comercio mundial y su panorama en constante cambio.
"This book contributes to contemporary globalization debates by providing a survey of the growth and role of multinational enterprises in the world economy over the last two hundred years"--Provided by publisher.
A Global History of Values-Driven Leadership
Focusing on corporate leaders from the past two centuries, the book examines how their strong social missions were integral to their business success. Geoffrey Jones analyzes the motivations and character of fourteen influential figures, contrasting their profound social and environmental commitments with the more superficial corporate social responsibility seen in contemporary practices. The exploration highlights the importance of genuine ethical engagement in business.