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Stephen E. Lucas

    Stephen E. Lucas es un distinguido erudito en retórica y comunicación, cuyo trabajo profundiza en el arte de la persuasión y la estructura de la argumentación. Sus análisis se centran en cómo se presentan las ideas de manera efectiva y cómo se emplea el lenguaje para moldear la opinión pública. A través de su extensa experiencia en el ámbito académico, Lucas ofrece perspectivas sobre estrategias retóricas tanto clásicas como modernas. Su enfoque enfatiza la importancia de una comunicación clara y convincente en cualquier forma de discurso.

    The Art of Public Speaking
    • The leading text in public speaking, The Art of Public Speaking is successful because it works well for both students and instructors. Instructors rely on its careful explanations, its reinforcing examples, and its attention to the basics that help their tentative students become competent speakers. Instructors have also come to rely on the most comprehensive package of support materials available with any text on public speaking. For students, the book brings the art of public speaking to life by providing a steady stream of vivid and illustrative examples and by patiently teaching the theory and practice of rhetoric by well-chosen examples.

      The Art of Public Speaking