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Yvon Chouinard

    Yvon Chouinard
    Patagonia
    The Responsible Company
    Let My People Go Surfing
    Simple Fly Fishing
    Simple Fly Fishing (Revised Second Edition)
    180 Degrees South
    • 180 Degrees South

      • 240 páginas
      • 9 horas de lectura

      Follows a group of young adventurers as they echo an expedition first made 40 years ago by Yvon Chouinard (founder of Patagonia) and Doug Tompkins (original founder of The North Face). Navigating from California to Chile, with an unplanned stop at Rapa Nui (Easter Island), the modern day adventurers explore the wild coasts and mountains of Patagonia. During their quest to surf and climb, they are exposed to the harmful effects of industry on the environment, as well as the courageous efforts of local people who are trying to preserve the wilderness. Book parallels the film 180° South trip, and tells of the journey with words and images not seen in the film.

      180 Degrees South
    • Simple Fly Fishing

      • 144 páginas
      • 6 horas de lectura

      Modern-day fly fishing, like much in life, has become exceedingly complex, with high-tech gear, a confusing array of flies and terminal tackle, accompanied by high-priced fishing guides. This book reveals that the best way to catch trout is simply, with a rod and a fly and not much else.

      Simple Fly Fishing
    • Let My People Go Surfing

      • 258 páginas
      • 10 horas de lectura
      4,2(20571)Añadir reseña

      "Wonderful . . . a moving autobiography, the story of a unique business, and a detailed blueprint for hope." —Jared Diamond, Pulitzer Prize-winning author of Guns, Germs, and Steel In this 10th anniversary edition, Yvon Chouinard—legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.—shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.

      Let My People Go Surfing
    • The Responsible Company

      • 158 páginas
      • 6 horas de lectura

      Details the business policies undertaken by the outdoor sports clothing company Patagonia to make environmentally responsible practices a priority, including using organic cotton and manufacturing recycled fleece.

      The Responsible Company
    • Patagonia

      Notes From the Field

      • 144 páginas
      • 6 horas de lectura

      The people who use Patagonia gear have explored the furthest extremities of wildness from the icy waters of the Labrador Sea to the baking hot, vertical granite of El Capitan. Notes from the Field delivers an intense glimpse of those front lines in a spectacular collection of essays and photographs commissioned for Patagonia. Authors such as Paul Theroux, Gretel Ehrlich, Russell Chatham, Rick Ridgeway, and Tom McGuane offer first-hand perspectives often off-beat and sometimes unsettling on our relationship to the natural world. Their words capture life-threatening moments and sudden insights into the soul of a sport. The accompanying images may command silence (the tiny silhouettes of climbers on a distant snowy ridge) or elicit a whoop of joy (a kayaker dropping off a 20-foot waterfall). Editor Nora Gallagher has collected the best essays and images from Patagonia's award-winning catalog and melded them with newly commissioned material to create an intelligent, powerful, and vital portrait of "life out there." Notes from the Field will appeal to adventurers, travelers, and dreamers everywhere.

      Patagonia
    • Yvon Chouinard, founder of Patagonia, shares his innovative business and environmental philosophies that underpin his influential company. This revised edition combines insights from "Let My People Go Surfing," "The Responsible Company," and "Patagonia's Tools for Grassroots Activists," offering practical strategies for responsible business practices and effective activism. Readers will find essential tools and applications to navigate the intersection of ethical entrepreneurship and environmental advocacy, empowering them to make a positive impact in both fields.

      The Patagonia Business Library: Including Let My People Go Surfing, the Responsible Company, and Patagonia's Tools for Grassroots Activists
    • For over twenty years, Patagonia has organized a Tools Conference, where experts provide practical training to help make activists more effective. Now Patagonia has captured Tools' best wisdom and advice into a book, creating a resource for any organization hoping to hone core skills like campaign and communication strategy, grassroots organizing, and lobbying as well as working with business, fundraising in uncertain times and using new technologies. Patagonia hopes the book will be dog-eared and scribbled in; a solid, inspiring guide and reliable companion. The book is organized in two sections: Strategies, and Tools. Each chapter, written by a respected expert in the field, covers essential principals as well as best practices. A hands-on case study accompanies each chapter and demonstrates the principles in action. Sprinkled throughout are inspirational thoughts from acclaimed activists, such as Jane Goodall, Bill McKibben, Wade Davis, Annie Leonard, and Terry Tempest Williams. An activist's companion in the environmental movement.

      Tools for Grassroots Activists: Best Practices for Success in the Environmental Movement
    • Some Stories

      • 464 páginas
      • 17 horas de lectura

      Through a compilation of his many articles on sports, from falconry to fishing and climbing to surfing, along with musings on the purpose of business and the importance of environmental activism, the author reveals his extraordinary and varied life experiences.

      Some Stories
    • Podtitul: Jak podnikat tak, aby to bylo prospěšné nejen vlastníkům, ale i ostatním lidem a planetě. V knize se dozvíte: Autoři na praktických příkladech z Patagonie vysvětlují, co je zodpovědnost firmy Proč by toto téma mělo a mohlo zajímat všechny lidi Co je trojí zodpovědnost ("triple bottom line") Jak vybalancovat zájmy všech zúčastněných: vlastníků, zaměstnanců, zákazníků, komunity i planety Co je to skutečná recyklace? Součástí knihy jsou i checklisty, podle kterých můžete přebudovat firmu Jak funguje "Footprint chronicles" Další nadčasové souvislosti... 5 důvodů proč přečíst: 1. Zodpovědnost bude v 21.století jednou z hlavních konkurenčních výhod. 2. Kniha srozumitelně a čtivě popisuje podstatu skutečné zodpovědnosti. 3. Dozvíte se, co přesně je třeba udělat, abychom žili ve zdravějším a šťastnějším světě. 4. Získáte konkrétní checklisty, podle kterých můžete přebudovat vlastní firmu. 5. Získáte obrovskou inspiraci, jak žít a naději, že byznys může být skutečně prospěšný.

      Zodpovědná firma: Jak podnikat tak, aby to bylo prospěšné nejen vlastníkům, ale i ostatním lidem a planetě