Este autor es reconocido por una carrera excepcional en el fútbol, marcada por logros significativos tanto como jugador como entrenador. Su etapa en clubes destacados, especialmente en el Manchester United, consolidó su reputación como una de las figuras más admiradas y exitosas en la historia del deporte. Más allá de los trofeos, el enfoque distintivo del autor en la construcción de equipos y el liderazgo dejó una marca imborrable en el juego. Su extensa lista de galardones y récords subraya una contribución profunda y duradera al fútbol.
This is the autobiography of Alex Ferguson - he runs the Manchester United Football players with a rod of iron, but is respected for his managerial style and for the way he cares for the welfare of his players.
What does it take to lead a team to world-class success over a sustained period of time? Sir Alex Ferguson is one of the few leaders who truly knows. In his 38 years in management, Sir Alex won an astonishing 49 trophies and helped grow Manchester United into one of the biggest commercial brands in the world. In this inspirational and straight-talking new book, Sir Alex reveals the secrets behind his record-breaking career. LEADING is structured around the key skills that Sir Alex values most highly. It includes subjects we immediately associate with his managerial style: Discipline, Control, Teamwork and Motivation. But it also addresses subjects that are less obvious but no less important when seeking success: Delegation, Data Analysis and Dealing with Failure. Written with the investor Sir Michael Moritz, a longstanding friend of Sir Alex, LEADING is packed with insight, wisdom, humour and honesty. The individual stories inevitably concern themselves with football, and the phenomenal success that came along the way, but the lessons can be applied by anyone. Whether you run a business, teach in a classroom, or work in a small team, LEADING will help you become a better leader.
Sir Alex Ferguson's compelling story is always honest and revealing he reflects on his managerial career that embraced unprecedented European success for Aberdeen and 26 triumphant seasons with Manchester United. Sir Alex Ferguson's best-selling autobiography has now been updated to offer reflections on events at Manchester United since his retirement as well as his teachings at the Harvard Business School, a night at the Oscars and a boat tour round the Hebrides, where he passed unrecognised. The extra material adds fresh insights and detail on his final years as United's manager. Both the psychology of management and the detail of football strategy at the top level can be complex matters but no-one has explained them in a more interesting and accessible way for the general reader than Sir Alex does here.
This celebratory and inspiring autobiography chronicles the remarkable career of the greatest manager in British soccer history. Over four years, Alex Ferguson reflects on his journey from his early days in Govan's tough shipyard areas to his retirement after 27 years at Manchester United, where he led the team to its 13th Premier League title. Widely regarded as a legendary figure, Ferguson witnessed significant changes at the club, yet the quality of his league-winning squads remained a constant source of success, including a second Champions League victory in 2008. He cultivated a purposeful and inviting culture at Manchester United that has endured over time. Ferguson discusses navigating these changes and the evolution of Manchester United into a global sports powerhouse. He shares poignant farewells to players like Roy Keane and David Beckham, recounts the process of building a new Champions League side around stars like Ronaldo and Rooney, and reflects on intense rivalries with Liverpool, Arsenal, Chelsea, and City. Additionally, he delves into the psychology of management and reveals his passions and interests beyond soccer, offering a comprehensive look at his extraordinary life and career.