Explains what business numbers mean and why they matter, and addresses issues that have become more important in recent years, including questions about the financial crisis and accounting literacy.
Understanding the financial implications of IT decisions is crucial for IT managers tasked with making significant investments. Many professionals in the field often struggle to integrate financial considerations into their daily responsibilities. This book addresses that gap, offering insights and guidance to help IT managers become more comfortable with financial analysis, ultimately enhancing their decision-making capabilities and contributing to their company's success.
Companies expect managers to use financial data to allocate resources and run their departments. But many managers can't read a balance sheet, wouldn't recognize a liquidity ratio, and don't know how to calculate return on investment. Worse, they don't have any idea where the numbers come from or how reliable they really are. In "Financial Intelligence", Karen Berman and Joe Knight teach the basics of finance - but with a twist. Financial reporting, they argue, is as much art as science. Since nobody can quantify everything, accountants always rely on estimates, assumptions, and judgment calls. Savvy managers need to know how those sources of possible bias can affect the financials - and they need to know that sometimes the numbers can be challenged. While providing the foundation for a deep understanding of the financial side of business, the book also arms managers with practical strategies for improving their companies' performance - strategies such as "managing the balance sheet" that are well understood by financial professionals but rarely shared with their nonfinancial colleagues. Accessible, jargon-free, and filled with entertaining stories of real companies, "Financial Intelligence" will help nonfinancial managers be smarter and more confident in their everyday work
Klíč ke skutečné hodnotě čísel. Od manažerů se očekává, že budou sebevědomě ovládat finanční data a používat je. Někteří ovšem mohou mít s porozuměním těmto číslům problém a mohou mylně finanční data uctívat, místo aby je zpochybňovali a napadali. Kniha je určená především manažerům a majitelům podniků. Vysvětluje základy financí způsobem přístupným všem, a pomůže tak porozumět tokům peněz ve firmě a jejich vlivu na chod podnikání.