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Christabelle Noronha

    Code of Honour. Nurturing People, Enriching Life
    Small Wonder
    • Small Wonder

      The Making of the Nano

      • 149 páginas
      • 6 horas de lectura

      About the Book : - Once upon a time there was a dream born of the vision of Ratan Tata to enable middle-class Indians to have a safe and affordable means of personal mobility, to break the shackles of the mind and go where no one had gone before, to create a motor car that would be more than just another automobile. This book tells the story of how that dream was realised.This is the story of the Nano, the Rs1-lakh wonder, and how it came to be The making of the Nano has been a struggle and a vindication, a long, arduous and expensive endeavour to cope with a wide range of problems. This, then, is also the story of how Tata Motors, the company behind the project, overcame the limitations imposed by conventional technology and traditional methods of manufacturing to craft a motor car that has changed the automobile world.

      Small Wonder
    • I believe the Tata model of business is a more sustainable one -- simply because we really do care, says Ratan Tata in this chronicling of an entrepreneurial way that has advanced the country and the community as much as it has benefitted shareholders and customers. Code of Honour weaves together different narratives that showcase the Tata commitment to corporate sustainability, to the system of beliefs that have guided Tata companies in employee relations and ethical governance, on the environment and with social development causes. This is a story of big business with a big heart.

      Code of Honour. Nurturing People, Enriching Life