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William D. Perreault (Jr.)

    Applications in Basic Marketing
    • Applications in Basic Marketing

      Clippings from the Popular Business Press

      • 256 páginas
      • 9 horas de lectura

      This reader is revised annually and is packaged with every copy of the book for free. It contains articles and readings from popular sources like; Business Week,Wall Street Journal,and Forbes. The articles are sorted by chapter and coordinate with the organization of the text

      Applications in Basic Marketing