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Kevin Hogan

    Kevin Hogan es un autor cuya obra profundiza en la psicología de la persuasión y la influencia inconsciente, explorando la dinámica de la conformación de procesos de pensamiento y el análisis de figuras clave en la vida pública. Su investigación sobre la mente humana y su agudo entendimiento del comportamiento del consumidor ofrecen perspectivas únicas sobre ventas, marketing y comunicación. Los seminarios y talleres de Hogan brindan estrategias aplicables, destilando información de vanguardia para ayudar a las organizaciones a alcanzar la excelencia.

    Kevin Hogan
    Irresistible Attraction
    Covert Persuasion
    The Science of Influence
    The 12 Factors of Business Success
    The Psychology of Persuasion
    Selling
    • Selling

      • 225 páginas
      • 8 horas de lectura

      Product and service buyers are more educated than they've ever been. People tired long ago of "sales pitches". As a salesperson, you've already been through Sales 101. This book takes you there and beyond. This book explores the cutting edge of persuasive selling. This book isn't for salespeople stuck in tradition, but those who embrace the new, and implement the strategies that will make them the superstars of tomorrow. Unlike traditional sales books, you won't find canned closes or regurgitated and repackaged advice. You'll *How to buy back the sale*Group strategies for mass influence*The brutal truth about Value Driven Selling*Sales Management secrets of today's Top Sales Managers"I don't care how many sales books you've read in your life - I can guarantee you will walk away from this book with some deadly powerful new tactics you've never heard of. I did. The Praise/Criticism tactic alone is one of the most powerful ideas I've ever been presented." Mark Joyner, #1 Best-Selling Author of "Simpleology"

      Selling
    • Using techniques from hypnosis, neurolinguistic programming, the Bible, and the greatest salespeople in history, Hogan empowers you to improve all areas of your life.

      The Psychology of Persuasion
    • Praise for The 12 factors of Business Success "Kevin Hogan is a thinker-and a doer. He has a devoted following that lives by his wisdom. His latest book on achievement is not optional. If you are looking to climb the success ladder, Kevin Hogan's book will be there for you at every rung of the journey-to teach you, to support you, and to encourage you to achieve your dreams."—Jeffrey Gitomer, author of The Little Red Book of Selling "One of the most intelligent and genuinely thoughtful books written on the subject of success."—Mark Joyner, futurist, and #1 bestselling author of Simpleology "The authors' valuable insights on business success and leadership will help people in any walk of life take their performance to the next level. The 12 Factors of Business Success is an impressive, straightforward, no-nonsense road map to bring out the best in each one of us."—Steven McWhorter, CEO, Securities America, Inc.

      The 12 Factors of Business Success
    • The Science of Influence

      • 256 páginas
      • 9 horas de lectura

      New secrets to getting what you want every time The Science of Influence shows readers how to get anyone to say "yes" in eight minutes or less. Synthesizing the latest research in the field of influence with real-world tested experiences, it presents simple secrets that help readers turn a "no" into a "yes." Every secret in this book has been rigorously tested, validated, and found reliable academically and in the real world. Readers learn dozens of all-new techniques and strategies for influencing others including how to reduce resistance to rubble; send unconscious nonverbal messages that are consciously undetectable; make people feel instantly comfortable in your presence; decode body language; build credibility; and be persistent without being a pain. The Science of Influence turns the enigmatic art of influence and persuasion into a science anyone can master. Kevin Hogan, PsyD (Eagan, MN), is a dynamic motivational speaker and expert on unconscious influence and body language for the BBC, the New York Post, and such popular magazines as Cosmopolitan and Playboy. He teaches Persuasion and Influence at the University of St. Thomas Management Center. He is the author of 12 books including bestsellers such as Irresistible Attraction: Secrets of Personal Magnetism and The Psychology of Persuasion.

      The Science of Influence
    • Covert Persuasion

      • 223 páginas
      • 8 horas de lectura

      Praise for Covert Persuasion: "This book is a treasure trove of ideas you can use to turn a 'no' into a 'yes' almost instantly-in any sales situation. " -Brian Tracy, speaker and author of Create Your Own Future and Change Your Thinking, Change Your Life "Hogan is the master of persuasion.

      Covert Persuasion
    • Irresistible Attraction

      • 282 páginas
      • 10 horas de lectura

      People form their first impression of you in three to four seconds! This book reveals to you the hidden secrets of attraction and charisma. You will learn to maximize your hidden and natural attributes to create an instant bond with anyone you meet! Learn how *Have them falling for you in a heartbeat!*Communicate with others at the unconscious level.*Make a great first impression with your body language.*Know what their eyes are saying to you.*Appear comfortable even when you aren't!*Speak with confidence when you are nervous!*Use specific words and phrases to influence them now!*Create chemistry with anyone at will!

      Irresistible Attraction
    • Publikace je určena manažerům, obchodníkům a všem lidem, kteří mají zájem o hlubší pohled do problematiky neverbální komunikace. Čtenáři získají dostatečný teoretický základ. Na řadě příkladů z praxe také poznají jak využít neverbálních signálů ve svůj prospěch. Autor dále vysvětluje, jak se v řeči těla partnera při komunikaci orientovat a přiblížit se jeho skutečným pocitům a náladám.

      Tajný jazyk byznysu : jak každého přečíst do tří vteřin
    • ビジネスマンの「上位5パーセント」に入る人はいつも、どのように話しているのか?この本には、人を動かすために必要な知識、心理戦略、テクノロジーのすべてが含まれている!成功する人は知っていて、成功しない人は知らない驚異のスキル。

      「できる人」の話し方、その見逃せない法則
    • Udowodniony naukowo, poparty wynikami najnowszych badań psychologicznych system, który pozwoli ci nie rozmówcy zamienić w jego tak Wywieranie wpływu na ludzi to nie tylko sztuka, ale również nauka. Prezentowana książka to Święty Graal w dziedzinie perswazji udowodniony naukowo, poparty wynikami najnowszych badań psychologicznych system, który pozwoli ci nie rozmówcy zamienić w jego tak. To nie tylko poradnik dla ludzi biznesu, polityków, nauczycieli itp. praca ta zmieni sposób, w jaki się porozumiewasz ze współpracownikami bądź klientami, ale też rodziną i przyjaciółmi. To róg obfitości rozmaitych porad i rewolucyjnych technik, które pomogą ci otworzyć drzwi umysłu potencjalnego oponenta i zyskać jego przychylność. Nauka perswazji to obowiązkowa inteligentna i praktyczna lektura dla każdego, kto chce osiągnąć sukces.

      Nauka perswazji, czyli jak w 8 minut postawić na..