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Louis V. Gerstner

    El trabajo de este autor no se centra en el análisis literario, sino en la estrategia empresarial y el liderazgo corporativo. El texto proporcionado detalla su carrera en puestos ejecutivos de alto nivel y su importante papel en la reestructuración de empresas, particularmente en IBM. Su experiencia incluye una amplia trayectoria en diversas industrias e instituciones académicas de prestigio, lo que subraya una carrera dedicada a la gestión empresarial y el desarrollo estratégico.

    Who Says Elephants Can't Dance?. Leading a Great Enterprise Through Dramatic Change
    • Who Says Elephants Can't Dance? sums up Lou Gerstner's historic business achievement, bringing IBM back from the brink of insolvency to lead the computer business once again.Offering a unique case study drawn from decades of experience at some of America's top companies -- McKinsey, American Express, RJR Nabisco -- Gerstner's insights into management and leadership are applicable to any business, at any level. Ranging from strategy to public relations, from finance to organization, Gerstner reveals the lessons of a lifetime running highly successful companies.

      Who Says Elephants Can't Dance?. Leading a Great Enterprise Through Dramatic Change
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