Tadeáš Tuleja es egresado de Yale, Cornell y la Universidad de Sussex. Ha trabajado como periodista, editor e investigador, y es autor de numerosos libros de referencia con entradas cortas. Actualmente enseña en la Universidad de Massachusetts, Amherst.
Offers a systematic plan for managing the accounts of larger customers--applicable to all businesses, regardless of size or market--that ensures continuity of revenue and long-term steady growth
Written by the authors of Strategic Selling, this is the revolutionary system for face-to-face selling that's used by America's best companies.
The Book that Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing "process," Strategic Selling presented the idea of selling as a joint venture and introduced the decade's most influential concept, Win-Win. The response to Win-Win was immediate. And it helped turn the small company that created Strategic Selling, Miller Heiman, into a global leader in sales development with the most prestigious client list and sought-after workshops in the industry. Now Strategic Selling has been updated and revised for a new century of sales success. The New Strategic Selling This new edition of the business classic confronts the rapidly evolving world of business-to-business sales with new real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the Miller Heiman workshops. Learn: * How to identify the four real decision makers in every corporate labyrinth * How to prevent sabotage by an internal deal-killer * How to make a senior executive eager to see you * How to avoid closing business that you'll later regret * How to manage a territory to provide steady, not "boom and bust," revenue * How to avoid the single most common error when dealing with the competition.
Describes the origins and history of American holidays, superstitions, foods, etiquette, and popular customs
Set in a time when all creatures could speak, this enchanting story follows Hesperides, a young aarborg, on a quest to find water during a relentless drought in the High Desert. Accompanied by a quirky cast of characters, including a lizard, an owl, a crow, and a cactus, he embarks on an adventure into the unknown. Through his journey, Hesperides discovers the importance of friendship, self-belief, and the bittersweet lessons of life's cycles, ultimately using a magical Water Key to save his community.