Writing to Be Understood
- 228 páginas
- 8 horas de lectura
Writing to be Understood is the thinking writer's guide to nonfiction writing techniques.
Anne Janzer Libros
Anne Janzer es una escritora y coach de escritura de negocios con experiencia en negocios y marketing. Le fascina el proceso de escritura y la ciencia cognitiva, temas que discute con entusiasmo con otros escritores. Su trabajo se centra en los aspectos prácticos de la escritura creativa.
Subscription Marketing: Strategies for Nurturing Customers in a World of Churn
- 240 páginas
- 9 horas de lectura
Focusing on the strategies specific to subscription-based businesses, this guide provides a comprehensive playbook for effective marketing. It explores key concepts, tactics, and case studies that help businesses enhance customer retention, optimize pricing, and build lasting relationships with subscribers. By emphasizing practical applications and real-world examples, it serves as a vital resource for marketers aiming to thrive in the subscription economy.
