Max McKeown Libros

Both enlightening and entertaining, Dr Max Mckeown delivers concise advice on how to move from original insights to new ideas, and from new ideas to valuable real-world innovation. You'll learn how to increase creativity, understand the psychology of thinking differently, encourage collaboration, co-create with customers, overcome indifference, create an idea-hungry culture, rid yourself of creativity zombies and get to innovation paradise. Drawing on over 30 years of the author's research and experience, this honest, straight-to-the-point playbook can be dipped into or read cover to cover, giving you important reminders and guidance in how to make new ideas useful. Are you ready to change the world?

Too many people are feeling squashed, demoralised, demotivated. This is the agenda-setting book that shows how to 'unshrink' yourself, other people and the world. Because you don't have to feel like you've had the life squashed out of you every day.

Explores innovation and the creative process. Advises how to become a more innovative thinker and how to lead creative people. Discusses how to use innovation tools and how to avoid pitfalls and roadblocks when tackling challenges.

This guide to business strategy contains advice on topics including objectives, challenges, successes and how to measure success, a strategist's checklist, and more.

Do you ever feel stressed? Of course you do. One way we cope is to lower expectations, but we miss what may make us stronger. This book offers valuable insights into an alternative.You can choose to nurture a Nowist mindset and by seeking joy in the flow of life, you will discover your natural power to take action and keep moving forward. We live in the present but carry the anxieties of the past and concerns of the future with us at all times. Yet, you can only directly think, do, or change anything at the point of now. Realising this, you can learn to transform your life with every moment. #NOW  helps you to embrace the fullness of everyday life.It encourages you to move beyond surviving, or coping, to joyfully and effortlessly live in harmony with the demands of your work–life balance. Instead of passively hiding or becoming overwhelmed, you can actively leap into the best that life has to offer.Discover the power of your #NOW that enables you to take action, make decisions fast and effectively, and enjoy the moment while creating a successful and happy future.

Examines the natural human ability of adaptation and presents a series of rules which address this ability and provide guidelines for successful strategies in the business world , with real-life examples.