Michael Pagan Libros

Focusing on the challenges faced by business owners and managers who lack IT knowledge, this guide offers a humorous and practical approach to understanding technology's role in business. It empowers readers to leverage information technology for maximum profit while reducing the fear and complexity associated with it. Each chapter is designed for quick completion, making it an ideal resource for busy professionals seeking to enhance their IT literacy alongside traditional financial metrics.

'Teach Yourself Managing IT for Small Businesses' is intended to help 'those who manage what they do not understand'! Written with humour and sound practicality, it is for the business owners and managers who need to understand the implications of technology in their business and to know how to utilise the information it provides to their maximum advantage and profit. It lessens the risk of the reader having the wool pulled over his or her eyes and reduces the fear of technology. Just as the business owner or manager needs to understand balance sheets, profit and loss accounts and other financial metrics, so too must they understand the language of IT. This book, organised so that each chapter (including a quiz at the end to test their understanding) can be easily completed in a day, is the perfect solution for the busy owner/manager.