Este autor explora el poder de la educación empresarial, particularmente cómo puede combatir la pobreza, el terrorismo y el totalitarismo. A través de la experiencia práctica enseñando a los estudiantes a administrar pequeñas empresas, inspiró a una organización global dedicada a empoderar a los jóvenes de bajos ingresos con habilidades empresariales. Su trabajo defiende el potencial transformador de la empresa para crear caminos para salir de la pobreza y fomentar el cambio mundial. Lector de toda la vida, el autor es un apasionado defensor de los emprendedores a nivel mundial.
Through stories of young entrepreneurs who have started businesses, this book illustrates how to turn hobbies, skills, and interests into profit-making ventures. Mariotti describes the characteristics of the successful entrepreneur and covers the nuts and bolts of getting a business up, running and successful.
Starting and Operating a Small Business, Global Edition - Fourth Edition
570 páginas
20 horas de lectura
For courses in Entrepreneurship, Small Business Management, and Starting a Business.A Comprehensive, Practical Approach to Starting a BusinessFor fledgling entrepreneurs and business students, Starting and Operating A Small Business untangles the complex economic, financial, and professional considerations surrounding business ownership and operations.In its Fourth Edition , Entrepreneurship takes a critical look at contemporary entrepreneurial successes, allowing students with a range of business interests to engage with and draw insight from the text. Balancing real-world case studies with thoughtful instruction, Entrepreneurship leads students to develop their business plans step by step, at the end of each chapter. This approach allows students to internalize different aspects of business ownership at a self-guided pace. The authors’ combined business acumen and educational expertise make for a fluid transfer of business concepts between text, instructor, and student. Students will relish the opportunity to start drawing up a business plan right away, enhancing their experience both in and out of classroom.