Bookbot

Marketing communications

Autores

Más información sobre el libro

"Marketing Communications" is a popular textbook that introduces students to various marketing tools, theories, and strategies. The fourth edition includes updates on the impact of Covid-19, new case studies from major brands, and covers relevant topics like online retail and marketing ethics. Essential for marketing students.

Publicación

Compra de libros

Marketing communications, John Egan

Idioma
Publicado en
2015,
Estado del libro
Bueno
Precio
4,79 €

Métodos de pago

Nadie lo ha calificado todavía.Añadir reseña