British and Irish Home Arts and Industries 1880-1914: Marketing Craft, Making Fashion

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The book explores the revival of cottage crafts in Britain and Ireland, highlighting the role of three regional craft associations led by British women. It examines the Donegal Industrial Fund, the Irish Industries Association, and Highland Home Industries, emphasizing their patrons' understanding of the interplay between work, morality, and market consumption. By recognizing the importance of spectacle, advertising, and exhibitions, these organizations effectively promoted their crafts, showcasing the innovative strategies employed to foster this artistic movement.