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Core strategic management concepts without the excess. Just the essentials--Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help readers analyze real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.
Compra de libros
Strategic Management and Competitive Advantage, Jay B. Barney, William S. Hesterly
- Idioma
- Publicado en
- 2012
- Encuadernación
- (Tapa blanda),
- Estado del libro
- Bueno
- Precio
- 13,99 €
Métodos de pago
Nadie lo ha calificado todavía.
- Título
- Strategic Management and Competitive Advantage
- Subtítulo
- Concepts - Fourth Edition - International Edition
- Idioma
- Inglés
- Autores
- Jay B. Barney, William S. Hesterly
- Editorial
- Pearson Educacion
- Publicado en
- 2012
- Formato
- Tapa blanda
- Páginas
- 408
- ISBN10
- 0132560445
- ISBN13
- 9780132560443
- Serie
- Etiquetas
- Comercio
- Descripción
- Core strategic management concepts without the excess. Just the essentials--Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help readers analyze real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.