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Cambridge Studies in the Emergence of Global Enterprise Serie

Esta serie profundiza en la intrincada historia y evolución de las empresas globales, con un enfoque particular en los siglos XX y XXI. Examina aspectos clave como la innovación, el emprendimiento y la cambiante dinámica entre los negocios y el gobierno. La colección ofrece perspicaces estudios internacionales y comparativos. Es una lectura esencial para aquellos interesados en la historia económica y el panorama de los negocios internacionales.

The International Distribution of News
Global Brands
Creating Global Shipping
Brands, Geographical Origin, and the Global Economy

Orden recomendado de lectura

  • Brands, Geographical Origin, and the Global Economy

    • 348 páginas
    • 13 horas de lectura

    The book explores the campaign for international protection of geographic indications, focusing on the significance of 'Made in ...' labels. It examines the historical context and interdisciplinary perspectives that shaped the movement, highlighting key events, stakeholders, and the implications for global trade and cultural identity. Through detailed analysis, it reveals how these protections influence consumer perceptions and the integrity of regional products, offering insights into the ongoing debates surrounding intellectual property and globalization.

    Brands, Geographical Origin, and the Global Economy

  • Creating Global Shipping

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    Shipping has been a leading sector in European economic growth for centuries. Yet, it rarely features in business or economic history. This history of shipping in Greece, which centers on the Vagliano brothers and Aristotle Onassis, redresses this by making this invisible global business visible.

    Creating Global Shipping

  • The International Distribution of News

    The Associated Press, Press Association, and Reuters, 1848 1947

    • 272 páginas
    • 10 horas de lectura

    Focusing on the evolution of international news agencies and associations, this book explores their development from 1848 to 1947. It delves into the impact of these organizations on global communication and journalism, highlighting key events and figures that shaped the industry during this period. Through detailed analysis, it reveals how these agencies influenced public perception and the dissemination of information across borders.

    The International Distribution of News