Bookbot

Will Collin

    Advertising Is Dead. Long Live Advertising!
    • Advertising Is Dead. Long Live Advertising!

      Over 200 Campaigns for the New Marketplace

      • 224 páginas
      • 8 horas de lectura

      As conventional advertising channels become blocked, brands begin to renounce routine practice and take alternative and more exclusive routes. This book provides a comprehensive overview of these revolutionary techniques, media and ideas. It is suitable for advertising, marketing, design and communication professional and student.

      Advertising Is Dead. Long Live Advertising!
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