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Smart Brevity

The Power of Saying More with Less (Revised and Updated)

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Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity—think Strunk and White’s Elements of Style for the digital age. In SMART The Power of Saying More with Less , Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz teach readers how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications.

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Smart Brevity, Jim VandeHei, Mike Allen, Roy Schwartz

Idioma
Publicado en
2022
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Título
Smart Brevity
Subtítulo
The Power of Saying More with Less (Revised and Updated)
Idioma
Inglés
Publicado en
2022
Formato
Tapa dura
Páginas
224
ISBN10
1523516976
ISBN13
9781523516971
Serie
Calificación
3,9 de 5
Descripción
Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity—think Strunk and White’s Elements of Style for the digital age. In SMART The Power of Saying More with Less , Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz teach readers how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications.